Don’t Get Lost in the Web: Investing in your Online Presence

It is important to have a solid presence on the internet. Whether you are selling online or advertising, it is important to tap into a huge segment of the market that comes from the world wide web. From marketing to customer engagement, having a presence on the internet is paramount. Many small scale entrepreneurs simply do not have the capital to invest in their footprint on the web.

The first thing that a potential new customer will do is check search engines for your online presence. About 80% of consumers used google to conduct searches for local businesses. These potential customers were seeking information like hours, addresses, product availability, and phone numbers. Whether they find a yelp listing or Facebook page, half of customers look for a business online before visiting in-person. It can be costly to have a steady online presence. Some business owners look to alternative lending sources for help.

Costs incurred by online marketing expenses like website building and ranking on sites like google and Yelp, can be difficult to cover. As costs of websites can fall between $3,000 and $20,000, many entrepreneurs would rather go without the expense. It does not matter if you have one employee or 5,000, without a website you are losing customers to businesses that do have one. Using funding options like the ones offered by Silver Rock Funding can aid your business in establishing a productive marketing program.

If your small business can use funding to help establish its online presence. A small business loan may be a good option. After completing the free application, a Silver Rock Funding representative will work with you to see if any lending options will work for your business. For most small business loans, you will likely need to provide six months of bank statements and three months of merchant processing statements. Let Silver Rock Funding help your business grow its online presence.

 

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