In the digital marketing age, small businesses are challenged with finding ways to engage with a younger customer base.  But one growing technological trend some small companies are espousing to reach these younger demographics is gamification, the application of game elements applied to non-game contexts.    While this phenomenon is fairly new, gamification has the
Read More

In celebration of Breast Cancer Awareness month, small businesses nationwide are doing their part to raise awareness on this disease that impacts so many women.  One small business getting involved with the cause is Fifi’s Fine Resale in the Charlotte, NC area.  The company is hosting several events with proceeds going to the Pretty in
Read More

Physical changes to your business location pays dividends Dr. Susan Dimick had an idea. Let her patients enjoy their time in her waiting room and not loathe waiting for her services. So she spent time and money fixing up her small practice, the Central Oklahoma Early Detection Clinic in Edmond, Oklahoma. As one journalist put
Read More

National Small Business Week started today in San Francisco and continues the rest of the week throughout the country. As this event continues to grow, its great seeing the names of the superstars who are making appearances encouraging other small business owners. From Jack Dorsey at Twitter, to Steve Case of AOL to Janet Yellen
Read More

We are fast approaching the 50th anniversary of National Small Business Week.  This year’s event spans the country in the largest ever celebration of the small business owner and their exceptional impact on our economy.  Some of the more notable speakers at this year’s events are Janet Yellen, Chairwoman of the Federal Reserve, Papa John’s
Read More

Small business loans are in high demand Small businesses loans aren’t what they used to be: “Even as their big competitors are awash in capital, many locally owned businesses are struggling to secure the financing they need to grow.  Since 2000, bank lending to large businesses is up 36 percent, while small business loan volume
Read More

The National Employment Report released on Wednesday shows private payrolls added 220,000 jobs last month, which exceeded the expectations of many. ADP, the payroll processor also adjusted its March numbers too, to suggest an additonal 18,000 more jobs were added above the prior estimates. See that report here: March reading. According to an article in Forbes,
Read More

On this, the last day of April, it’s important to note that April showers usually bring May flowers, right? While there were some good moments to the month, there were also some tough moments to swallow here in the United States. In case you forgot a few of the highlights of the month, see below.
Read More

Everyone knows that Mother’s Day is big business for restaurants–according to figures from the National Restaurant Association, about 80 million American adults ate in restaurants on Mother’s Day in 2013. For many restaurants getting the right products in-house can be tough too with costs rising. According to Wes Holcomb, a produce and dairy director in Texas,
Read More

There is an interesting trend going on in the dental industry that would surprise you. Dentists are getting busier because more and more adults are seeking the straighter teeth for a better smile that we more closely attach to kids traditionally pursuing. According to The American Association of Orthodontists,the number of adult orthodontic patients increased 14
Read More