small business

Traversing the Intimidating World of Instagram

We’ve shared social media tips for small business owners in the past, but we haven’t touched on Instagram. Instagram is a millennial favorite and can be intimidating to those just easing into the world of social media. So, we’re here to share some “sage” advice on how small business owners can navigate Instagram to the
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Business ROCKstar: After Surviving Carcinoid Cancer, Amy Rueda Was Inspired To Develop an Organic Skincare Line

We are extremely excited about this week’s Business ROCKstar, Amy Rueda (nominated by Leanne Refvik). Amy is a true inspiration to the small business community. Following a triumphant battle against Carcinoid Cancer, Rueda was motivated to develop her own organic skincare line. “[After conducting my own research], I discovered many of the products I was
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Business ROCKstar: Leah Segedie, leading lady of the "blogosphere" / digital food activist / mother of three

Women business owners have been making a lot of headway the past few years, and we couldn’t be more excited. One such woman paving the way is Leah Segedie, the founder of Mamavation.com, chief of the Bookieboo Blogger Network, digital food activist and mother of three. Mamavation serves as a community where parents can learn how to live
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Capitalizing on Holidays to Grow Your Small Business

While the Fourth of July might not be the “biggest” holiday of the year, it got us thinking about how holidays – from Valentine’s Day to Christmas – are amazing marketing/PR opportunities for small businesses. Here are just a couple of marketing/PR tactics you should keep in mind when the next holiday rolls around… The
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BusinessROCKstar: Joel T. Johnson, President of P.I. Roofing & Best Small Business Owner in Arkansas

The U.S. Small Business Administration recently released the best small business owners in all 50 states, D.C. and three U.S. territories. The business owners were selected to highlight their companies’ outstanding growth and innovation over the past year. “Small businesses are responsible for two-thirds of new jobs created in the U.S. and employ nearly half
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Business ROCKstar: Rising Star Chef Opens His 1st Restaurant in NOLA (& How to Avoid the Cardinal Sin of the Restaurant Industry)

Today marks the beginning of our new Business ROCKstar series. Each week, we’ll take a closer look at innovative entrepreneurs, successful business owners, and “ones to watch” across various industries – from restaurants to e-commerce start-ups. This week, we delve into the restaurant industry and address one of the biggest mistakes you can make as a restaurant
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I'm in a Small Business State of Mind

A solid business plan, motivated employees, a great product/service and, of course, adequate finances are all essential to a healthy small business and its growth. But, as a small business owner, it’s also important to consider your frame of mind. We came across a great article on The Huffington Post about how to “nurture the
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